Man Made Music was inspired to craft a theme for CBS News’ presidential election coverage that embodied the concept of A New Beginning.
Brimming with anticipation and excitement, the theme takes the listener on a journey that touches on the many types of stories encountered on the campaign trail, from personal struggle and persistence to triumph.
We’re honoring the sound and prestige of the CBS News tradition, but at the same time taking a fresh look at our traditional notions of a presidential soundtrack — 2016 is about being modern and unexpected, inspiring to cut footage to, but definitely not bombastic or over the top.
CBS and Man Made Music in the news
USA Today: Orchestrating the election at CBS